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3 Ways to Embrace New Generations in Your Workforce

Post Author Luis Orlando Colon Rivera
May 9, 2019 2:45:00 PM
Workforce Insights
MAU Header - Retain Your Gen Y and Z Top Talent

What's your 5-star recipe for developing a successful workforce?

Considering the competitiveness between companies today to rely on great talent, the emphasis can often be on attracting new talent to your organization, but the retention of your current employees is just as critical. 

With this in mind, what are you doing to attract top talent from the younger generations in today's workforce, and retain the ones that are already part of your workforce? Have you thought about what their best professional skills are, as well as what you are doing towards gaining their loyalty?

Multiple studies report what we already know: the landscape of today's workforce is drastically different from just 15 years ago.

As more Millennials and Gen Z-ers join the workforce in the upcoming years, here are three ways to embrace them into your workforce.

1) Embrace Diversity

Nowadays, the need to travel the world to start seeing cultural differences does not exist. Our country is well known as a multicultural nation, as seen in food, art, and literature, and the Millennials and the Gen Z workforce highly value this diversity.

They want to not only have a multicultural experience in their personal life but in their workplace as well. This is why it is important to have a company culture that helps foster an environment that embraces differences and diversity among its employees. 

One way to embrace diversity is by allowing employees to have a voice when it comes to decisions regarding the work environment. For example, giving your team a chance to recommend how the work space is arranged or team building events incorporates different opinions and preferences.

Ultimately, work to promote a sense of belonging to your work community, and each of the staff members should feel valued and supported.

2) Get Social

"The line between people's work and nonwork lives continues to blur." 

It is highly recommended to connect with what's happening in the new generation's life outside of work.

Chris Tuff, author of the book The Millennial Whisperer: The Practical Profit-Focused Playbook for Working With and Motivating the World's Largest Generation, explains, "The general rule is to connect with them without being a creep," emphasizing that social media is a great tool to learn about and build relationships with Millennial workers.

In an interview reported to Forbes, Tuff says "When I see an employee post about her new puppy over the weekend and can then ask her about it back in the office, I'm building a meaningful connection. This genuine interest in their personal lives reaps tremendous benefits. We can discover a lot about someone from social media profiles."

But to get that close to your workforce, you need to win their trust. One of the best practices to respectfully jump in into their personal lives is to consider planning employee engagement events outside of business hours, so their family can participate.

3) Create A Place Where They Want To Work

People don't leave a job for no reason.

From the recruitment process to the very last second of a regular workday, your company culture is present. The retention challenge starts from that very first impression the candidates get during the recruiting process. Therefore, strive to showcase your company as an organized, professional and process-based organization, with everything you do. The same way you are expecting professionalism from them, it is essential to be aware that at that moment, you're the face of your company; pay that professionalism back.

Once they are part of your workforce, recognize their value by showing your appreciation.  MAU President Randy Hatcher says: "It may seem cliche, but there's just something about a handwritten note. In today's fast-moving world of emails, text messages, and Snapchat, taking the time to write out how an employee has benefited your team will make your company stand out.  If you choose to go this route, be intentional, expressing accurately what the employee's efforts and hard work have meant to you as his/her supervisor or manager."

Robust company culture is not limited to tech companies in Silicon Valley but thrives across all industries.

Click here to see more ways to show your employees you care.

Download our Ebook on recruiting and retaining millennials in today's workforce for more insights on hiring strategies.

Download Recruiting and Retaining Millennials Ebook now!


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